The math behind better decisions.
We bring data, mathematics and physics to two things still run largely by habit: how a business operates and how a brand enters the US market.
There is hidden math in most things people do.
The sun and the clock disagree by up to sixteen minutes, and the gap follows exact physics. We look for the same kind of hidden logic in a team's week or a new market, then put it to work.
One method, two practices. Each with a product you can try.
We measure first, then act on what the numbers show.
Running a business
For small businesses and growing teams: where the hours go, what it costs, and what to fix first.
- Product
- Hours Check
- Operations Audit
- $490
Entering the US
For Swiss, European and Japanese brands: a US launch sized, priced and tracked with data.
- Product
- US Launch
- Price
- Quoted after scoping
Operations, measured
We measure how work actually flows through your team: hours, handoffs, delays and errors. Then we fix what the numbers point to, with one clear weekly dashboard, simpler processes and automation where it pays for itself.
The US market, by the numbers
Before a brand spends on a US launch, we size the market, benchmark prices in dollars, test demand and rank cities with data. Then we set up the company, the presence and the events, and track the launch week by week, in English and French.
From data to products people buy
We build and sell our own products to show the method end to end. The Pace Strip turns a rider's route and history into a plan printed for the bike. The Market Fit Map scores every major US city for one product. The next one could be built on your data.
Every engagement follows the same three steps.
Measure
A short, fixed-price study of one question, with the answer stated in dollars or hours.
Build
We put the answer to work: a dashboard, a new process, a US launch.
Keep
A tool or plan you own and keep using long after the project ends.
Tell us what still runs on habit.
One email and a twenty-minute call is enough to know whether we can help.
Write to us [email protected]